Search engine optimization and placement services are plagued by wild claims of silver bullet solutions by disreputable providers. The guarantees made by much of our competition are based on quantified effects instead of results.

At BigRank we guarantee results and we guarantee your satisfaction.

• BigRank Search Engine Analysis will identify potential sources of web traffic and methods to apply in order to reach the target audience



• BigRank Content Optimization will improve your visibility in the search engines by increasing the ranking of your site and the number of listings



• BigRank Ongoing Support will increase your awareness of the ranking of your site and the origins of your web traffic

If you are not satisfied by the results of our services, we encourage you to contact your account representative or our management team. We are available online, via electronic mail or over the phone to address your concerns. If you remain dissatisfied, you may terminate your services without penalty.

The guarantees offered by other SEO companies may seem enticing, but it is important to understand what is really ensured by their offers.

Many SEO companies provide bold guarantees that identify specific search engine placements. Unfortunately these claims are disingenuous and misleading. No company can guarantee positioning on the major search engines for important keywords. This is especially true considering when the SEO company makes this claim without ever viewing your web site.

If you are looking for a top position for a specific keyword on a certain search engine, the only truly guaranteed method is advertising. All of the major search engines provide pay-per-click or paid placement advertising services. While purchasing keyword advertising on search engines is expensive, it is the only fool-proof method for placing a link to your site at a specific location on a search engine.

The most unfortunate element of most SEO guarantees is the focus on placements rather than results. There are over 10,000 sites classified as search engines, but there are only 12 major engines of which 4 generate the vast majority of search queries. While improving placement on obscure search engines is not valuable to the customer, it often fulfills the guarantees of SEO providers.

Obscure, case-sensitive keywords repeated on multiple engines do not equal traffic. Any company can achieve top placement of long, rarely-used but related phrases.

Your market is the most important piece of the puzzle. Every web business is unique and the identification of your goals and opportunities is critical. Without considering your existing traffic, web content, site architecture and potential market, search engine optimization is gambling. When it comes to gambling, we all know that in the long run the house always wins.

It is a sad reality that a number of disreputable companies sell services marketed as placement and search engine optimization services. Their unreasonable claims, spam advertisements and ineffective efforts continue to damage the reputation of an entire industry group. Please do not let this dissuade you from pursuing the benefits of search engine optimization. With a better understanding of the myriad of SEO guarantees available, we hope that it becomes easier for you to identify the worthwhile endeavors. And while there are a number of capable companies with the integrity and expertise required, we believe that at BigRank we provide the best benefit to cost ratio available.